How To Sell Canva Templates On Etsy To Make Passive Income

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Looking to diversify your income streams and make use of your graphic design talent?

Are you tired of working too hard and being paid too little? Sucks right?

Why not consider selling Canva templates on Etsy, the go-to marketplace for independent artists and crafters? 

With millions of active buyers and a rapidly growing audience interested in design and DIY projects, Etsy is the perfect platform to showcase your work and bring in some extra income.

Read on and I’ll guide you step by step on how to sell your Canva templates on Etsy, from understanding the demand and legality of selling digital goods to pricing your templates and strategies to attract customers. 

So, let’s dive into this potential goldmine and learn how you can turn simple creations into a booming online business!

Why Sell Canva Templates?

Selling Canva templates is a smart business move for anyone looking to generate additional income. 

Here are some reasons why you should consider selling Canva templates:

  • High demand: With millions of users looking for easily customizable designs to suit their personal and professional needs, Canva templates are highly sought after.
  • Passive income: Selling digital products has its advantages. Once a design is created, it can be sold multiple times without additional effort, creating a stream of passive income.
  • Low overhead costs: With Canva offering a wide range of free resources, you can design templates without breaking the bank.
  • Flexibility: Canva’s user-friendly platform allows you to create a diverse range of templates, catering to various industries and niches.
  • Global reach: Etsy connects sellers with buyers from all over the world, creating a vast market for your product range. You just need to understand Etsy SEO.

In short, selling Canva templates gives you the opportunity to monetize your design skills and establish a successful business with minimal investment. 

Why Sell Canva Templates on Etsy?

Canva Template Ideas
Popular Templates On Etsy

Etsy has established itself as a leading marketplace for creative entrepreneurs, making it the perfect platform to sell Canva templates.

Did you know:

  • Etsy had 93.9 million active buyers in the fourth quarter of 2022
  • Repeat buyers are responsible for 81% of the purchases on the platform
  • Etsy boasts a staggering average traffic of 377.4 million per month

Here’s why Etsy is just the right place for this venture:

  • Targeted Audience: Etsy’s customer base primarily consists of people looking for unique, creative, and personalized products, ensuring that your Canva templates will be in high demand among its users.
  • Global Reach: With millions of active buyers across the globe, Etsy provides an incredible opportunity to reach a broad, international audience interested in your templates. This opens up your potential market significantly.
  • Easy to Set Up: Creating a virtual storefront on Etsy is quick and simple, making it easier for you to start selling products on Etsy and start earning money sooner.
  • Support for Creators: Etsy offers numerous resources, tools, and support to help you optimize your sales and grow your business. This includes tools like Etsy Ads, insightful analytics, and their seller community for advice and support.

Etsy’s massive customer base, global reach, and supportive environment make it the ideal platform to sell Canva templates and launch a successful creative venture.

What Are The Best Canva Templates To Sell On Etsy?

Some of the best-selling Canva templates on Etsy are in high demand due to their versatility and ability to cater to various niches and interests. Based on available data, these are the top four best-selling types of Canva templates on Etsy.

Top Etsy Templates

Social Media Templates

As more businesses and individuals recognize the importance of a strong online presence, social media templates for Instagram, Facebook, and Pinterest become increasingly popular. These templates often include customizable layouts for stories, posts, and advertisements.

Wedding Invitation and Stationery Templates

With the growing trend of DIY weddings, Canva templates for invitations, save-the-dates, and other wedding stationery are in high demand. Couples appreciate the convenience and cost savings of using customizable designs.

eBook and Workbook Templates

As digital reading and learning continue to expand, designers have capitalized on this market by offering attractive and easily digestible eBook and workbook templates. These templates cater to various industries, from self-help to educational content.

Planner and Organizer Templates

With the rise in popularity of digital and printable planners, Canva templates for daily, weekly, and monthly schedules are highly sought-after. Users appreciate the convenience and customization options provided by these designs, allowing them to create the perfect planner for their individual needs. 

How To Get Started – Create Canva Templates To Sell

Getting started with Canva templates is a simple and enjoyable process that can lead to great results. Follow these steps to begin your journey:

  1. Sign up for a Canva account: Visit Canva’s website and create a free account or opt for a Canva Pro account if you want access to advanced features, templates, and more.
  2. Choose your niche: Identify a specific area or theme that interests you and matches the demand of Etsy’s buyers, such as wedding invitations, social media graphics, or business presentations.
  3. Get inspiration: Browse through existing Canva templates and Etsy listings to spark ideas, but remember not to recreate existing designs. Instead, use them to inspire your unique creations.
  4. Start designing: Use Canva’s user-friendly design tools and the vast library of graphics, fonts, and templates to begin crafting your own customizable templates.
  5. Create a portfolio: As you design templates, save and organize them in a dedicated folder or space to showcase your work as a cohesive collection.
  6. Improve your skills: Take advantage of tutorials, courses, and blog articles related to Canva template design and digital marketing to polish your skills and stay up to date with trends.

By following these steps, you’ll be well on your way to creating a successful Canva template business on Etsy. 

Template Examples

How To Get Started – Create Your Etsy Shop

Creating an Etsy store to sell Canva templates is a relatively straightforward process. Here are some tips to help you get started:

  • Before creating your Etsy store, ensure you have a collection of Canva templates that you are ready to sell. Aim for at least 10 high-quality designs to showcase your portfolio.
  • Register for an Etsy account with a unique, relevant username that reflects your brand and the products you are selling.
  • Set up your shop by filling out details such as shop name, location, and currency preferences.
  • Customize the look of your store by adding a banner, logo, and profile picture that aligns with your brand’s visuals.
  • Create product listings with eye-catching images, engaging descriptions, and relevant tags that use strategic keywords for search engine optimization.
  • Consider offering a range of products and pricing options to cater to different buyers’ preferences and budgets.
  • Promote your store on social media and relevant platforms to drive traffic and potential customers to your Etsy shop.

By following these steps, you can set up a professional and appealing Etsy store that stands out and attracts potential buyers interested in Canva templates. 

How to Price Your Canva Templates

Pricing your Canva templates on Etsy is an essential aspect of running a successful store. To determine the right price for your templates, consider the following factors:

1. Market research: Analyze your competition and see how they price their designs. This will give you an idea of the average price range for similar products.

2. Value offered: The more value your template provides, such as unique designs, customization options, and ease of use, the higher you can price it.

3. Costs: Factor in the costs associated with creating the template, such as graphic elements, fonts, or a Canva Pro subscription, if applicable.

4. Profit margin: Ensure that your pricing allows for a reasonable profit margin after accounting for Etsy fees and any other expenses.

In conclusion, determining the right price for your Canva templates involves market research, understanding the value you offer, calculating costs, and considering a profit margin. With a well-calculated and competitive pricing strategy, you can successfully sell your Canva templates on Etsy. 

Conclusion: Sell Templates On Etsy

In conclusion, selling Canva templates on Etsy can be a profitable venture if done correctly. It’s an excellent way to generate passive income, build a portfolio, and make use of otherwise unused templates.

With millions of active buyers on Etsy and a variety of popular template categories to choose from, designers can potentially make thousands of dollars per month. It’s worth noting that Canva Pro is not necessary for this venture, as you can create beautiful templates with the free account as well.

By following the steps in this guide, pricing your templates accordingly, and optimizing your listings, you’ll be well on your way to selling Canva templates on Etsy. So, don’t hesitate and get started today! 


Can I still make money on Etsy selling Canva templates?

Yes, you can make money with an Etsy shop selling Canva templates. Whilst it’s true that the Etsy Canva Template market is more saturated, it is still a thriving marketplace for creators who want to sell and earn passive income from their well-designed templates.

Why Use Canva To Make Templates To Sell On Etsy

Use Canva to create templates for selling on Etsy is a fantastic idea for numerous reasons. This easy-to-use design platform offers an array of valuable benefits for both beginners and experts looking to create unique and high-quality digital products:

User-friendly interface: Canva is known for its simple and intuitive design tools, making it accessible to users with little to no graphic design experience.

Huge selection of elements: Canva provides access to over a million graphic elements, even with a free account, which allows for endless customization and creativity in your template designs.

Editable templates: Canva allows you to create editable templates that customers can quickly and easily customize after purchasing, adding value to your digital products.

Cost-effective: Creating templates using Canva is an affordable option for starting your online business, as the free version offers a vast selection of resources and the Pro account is available at a reasonable monthly cost.

Growing market: Etsy has a huge and growing market for digital products, making it the ideal platform to sell your Canva templates and reach a broad audience.

Can You Still Make Money Selling Canva Templates On Etsy?

Selling Canva templates on Etsy can be a lucrative source of passive income, depending on the quality, demand, and marketing efforts. On average, Etsy sellers offering a range of Canva templates can earn anywhere between $500 to $5,000 per month, with successful shops making even more. In fact, top-selling template shops have been known to earn $20,000 to $30,000 per month!

It’s critical to keep in mind that these figures can vary greatly, and most casual sellers may earn less than $100 per month. However, by focusing on popular niches, optimizing your Etsy listings with SEO, and continuously creating new and innovative templates, you can significantly increase your earning potential in this profitable market.

Do I Need A Canva Pro Account To Sell Templates

Having a Canva Pro account might seem like an essential requirement for selling Canva templates on Etsy, but it isn’t the case. With a free Canva account, you can access the necessary features for creating and selling templates:

  • Access to Canva’s ‘template links’: Even with a free account, you can create and share templates with your customers easily.
  • Plenty of free resources: With a free Canva account, you have at your disposal numerous graphics and fonts that enable you to design professional-looking templates without breaking the bank.

However, investing in a Canva Pro account does offer some benefits like access to even more resources and advanced designing features. 

How Do I Share My Canva Designs On Etsy

Sharing your Canva designs on Etsy is a straightforward process that allows you to tap into a large and relevant audience for your creations. To successfully share your Canva designs on Etsy, follow these simple steps:

1. Finalize your Canva template and ensure it meets customer expectations.
2. Use Canva’s export feature to download your design in an appropriate format, such as PNG, JPEG, or PDF.
3. Create a new listing in your Etsy store, providing a captivating title, keyword-rich description, and relevant tags to attract your target audience.
4. Upload your Canva design file as a digital download, ensuring customers are informed about the editing capabilities and any required tools.
5. Add visually appealing images of your templates to grab the attention of potential buyers.
6. Set a competitive price that reflects the value of your work while staying in line with similar products in your niche.
7. Publish your listing and engage in marketing efforts to attract buyers to your Etsy store.

By following these steps, you’ll be well on your way to sharing your Canva designs on Etsy and generating income from your creative endeavors. 

Can I legally Sell Canva Templates?

Yes, it is absolutely legal to sell Canva templates YOU HAVE CREATED, as long as you adhere to Canva’s Content License Agreement. By following the guidelines and permitted uses stated in the agreement, you can create unique designs and sell them without any legal concerns. Here are some key points you should keep in mind while selling Canva templates:

– Focus on creating original templates and avoid using Canva’s pre-made designs for sale.
– You are allowed to use Canva’s Free and Pro elements in your custom designs, shared via Canva template links.
– Selling unaltered Canva templates or stock elements is not permitted.

By understanding and abiding by these regulations, you can confidently and legally sell your Canva templates on platforms like Etsy.